Sunday, September 24, 2006

Eeeeew

Dear Pampers,

Butt ... Feet ... Face ... WRONG!

When advertising the versatility of your wipes, a few suggestions if we may. If you're going to wipe in order of least sanitary part of the body to most, show the wiper using multiple wipes. Or perhaps use different babies so we know it wasn't the same nasty-ass wipe being rubbed all over that poor defenseless child.

I might think it was just me, but everyone in the room agreed. Never underestimate the value of simple test marketing.

Sincerely,

Keri G., Drug Doc and Swiss Swan